About - F L O R I A N . R I T T E R
Photography, Berlin, creative photography, brand photography, Brandenburg, Germany, international, Chinese speaking, best photographer, top photographer, corporate photographer, English speaking photographer, English, lifestyle, Chinese, business photography
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Contact
and Requests.

For inquires and questions, please fill out the form or send me an email with your name and company and I’ll get back to you shortly.

info [at] pflock [dot] com

Biography.
PAST

From 2003 until 2006 I studied media design at the dual university in the south of Germany. Parallel I worked in advertising as a junior art director.

In 2007 I have decided to ditch the office and started walking around the world with my camera until this date. I love people all kinds and can’t get enough portraiting them.

From 2009 to 2017 I lived in China and Asia.
Since 2017 I live in Berlin with my family

Legal notice (DE)
LEGAL INFO
My Gear.
What I carry with me.

I am photographing with Canon since 2007, I first started with a 400D, than moved towards 5DMKII and are now shooting on a 5D MK IV. I primarily work with prime lenses for sharper and clear imagery. My standard lenses to use are the 35mm ƒ2.0 — 50mm ƒ1.2 — 135mm ƒ2.0.

All imagery is captured solely in RAW, and I share a first broad selection in small JPG format with my clients to review and select with them.

Post Production
Processes.

In the digital world it is always a discussion if to retouch your images will make you a true photographer or not. I believe retouching is not allowed, but required for anything that comes out of a digital camera.

In my retouching process, I don’t delete or add elements to the images, but I enhance the parts that felt most impressive while taking the photograph: mostly dark clouds, specific color enhancement, brighten of highlights, darken of shadows. saturating and desaturing colours.

Portfolios

Download my portfolios as PDF of all my work and enjoy. What else.

 

Corporate & Stortytelling

Products & People